Posts Tagged ‘development’

ASTD is now ATD

July 9, 2014

In case you did not catch the news, in May of 2014, the American Society of Training and Development (ASTD) officially changed it’s name to Association for Talent Development (ATD).

My personal take on this change is positive. First off, we are an international organization, not just an “American” organization. Second, this is a shift towards a focus on people.

Previously, the way we thought about training was that we trained “stuff” to people. This new vision flips that model. We now need to think in the way of teaching people to do “stuff”.

As a practical example of this change, in my organization (a financial software company), we used to say things like “I train loans” or “I train deposits”. Well, the reality behind that is that you don’t teach loans or deposits anything – they are inanimate objects. Rather, what we really do is train Loan Officers or Customer Service Representatives to perform their job better using our software tool, which leads to the financial organization meeting its prescribed goals. It’s about the people.

Here is a link to the ATD page that describes the change.

On that page, you will find a short video by Tony Bingham, President and CEO of ATD.


Recorded Web Sessions – Treasure Trove of Recorded L&D Presentations

August 17, 2012

If you have not attended a Training Magazine web-based presentation, you could be missing out on a lot of really good information. The best part – the price is right…FREE!

I attend them when I can, but I also know they record all their events. So, I can go back and catch the ones I missed whenever I have some free time. Another situation that occurs is that at the time they run it, the topic may not be relevant to my needs. But, as we all know, needs change.

Today, I had desire to learn a little about the process of developing an overall learning strategy for a training department. I was curious to see if they had anything for my need. I found about three or four that addressed topics around what I was looking for. I even created a list of about 10-15 that may be of benefit for later viewing.

Check it out. You may be surprised at what you find.

Let us know if you find any that are of value to you.

Rapid eLearning Development – Rethinking ADDIE

May 7, 2012

I think most eLearning developers are familiar with ADDIE. It stands for Analyze, Design, Develop, Implement, and Evaluate. This is the process we all learned when we started to design learning. The problem is that designing eLearning never seems to work this way.

It is very rarely a smooth and straight path, at least not for me. I find myself analyzing the requirements of a course, and then building pieces, then testing those pieces, and then rebuilding pieces, retesting them, and eventually putting all the successfully tested pieces together. The point is that I find myself building and testing over and over again.

The problem with ADDIE is that Design, Develop and Evaluate happen repeatedly throughout the process, not just as a single phase in the creation process.